How Much Does Etsy Actually Take From Each Sale? (2026 Fee Breakdown)

You listed it at $24. It sold. But how much of that $24 actually reached your bank account? On Etsy, the honest answer is usually “a lot less than you think.” Here’s exactly where the money goes in 2026 — and how to know your real number before you price your next product.

The Etsy fees that stack on every sale

  • Listing fee — $0.20. Charged when you list an item, and again each time it sells.
  • Transaction fee — 6.5%. Taken on the item price and the shipping you charge.
  • Payment processing — about 3% + $0.25 (US rate; it varies by country).
  • Offsite Ads — 12% or 15%, but only when an Etsy offsite ad drove the sale. For many shops it’s mandatory.

A real $24 example

Say you sell a $24 item with $5 shipping paid by the buyer:

  • Transaction fee: 6.5% of ($24 + $5) = $1.89
  • Payment processing: 3% of $29 + $0.25 = $1.12
  • Listing fee: $0.20

That’s roughly $3.21 in Etsy fees on a $24 sale — before you’ve paid for materials, the shipping label, or any ads. If Offsite Ads triggered, add another ~$2.88–$3.60.

Fees are only half the story

Now subtract what the product actually cost you: materials (COGS), the shipping label, and the ad spend it took to win the sale. That “$24 sale” can easily land at $4–$8 of real profit — sometimes less.

Know the number before you price

The fix isn’t memorizing fee tables — it’s running every product through the same math: price minus fees minus cost minus shipping minus ads = what you keep.

We built a free profit calculator that does exactly that: type your numbers in and see your true net profit, margin and break-even ROAS in seconds. When you want it across your whole store at once — with fees that auto-load for Etsy, Amazon and Shopify — there’s the full Vellbrook Profit Dashboard.

Fees change over time — always confirm current rates against your own Etsy payment account.

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